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Other News: Former WWE star says WWE owns every aspect of his famous gimmick; ridiculous ECW stories

Jan 15, 2009 - 3:59:20 PM
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by James Caldwell, Assistant editor

With WWE releasing several producers/agents in the past few weeks, the process of organizing talent at live events and TV tapings will either become messier or more streamlined with one or two - rather than four or five - agents in charge of organizing talent per the writing team's direction for storylines.

Enter former ECW GM Armando Estrada, who says he was brought to TV for several consecutive weeks during his run as a wrestler, given nothing to work with on air, and told he would be starting again the following week.

"I was still traveling every week to the television week and I was always being told you are going to start again next week," Armando told Slam Wrestling. "During that time we switched writers. Unfortunately, I got lost in the mix. There were 10 heels on ECW and five babyfaces."

Armando says the idea of moving him to ECW in the first place was to prevent WWE champion John Cena from being booed more than he already was in late 2006/early 2007. At the time, Armando was a "cool heel" male manager in charge of Umaga, who had an epic Last Man Standing match against Cena at the 2007 Royal Rumble in San Antonio.

"We couldn't have the audience suddenly liking us, and I was told to remove that aspect," Armando said about the popular aspects of his on-air persona. "John Cena had been getting a mixed reaction and if this top heel and his manager were getting cheered, we ran the risk of the fans booing Cena. January 1, 2007, in Miami, I was told, 'You have to stop that.'"

After Armando asked for his release and WWE consented at the end of last year, he left without any of his trademark mannerisms or catchphrases that he says he came up with himself, yet no longer can use.

"The original Armando I came up with it was my creation, my brainchild," he said. "My name to my short laugh, every catch phrase, every mannerism, breaking the cigar, I came up with 'Samoan Bulldozer.' Unfortunately, even though it is my name, I can't use it."

Armando is taking bookings and looking for another run nationally (TNA) where he can do his thing "without any handcuffs." Armando recently opened a restaurant in Glendale, Arizona called "Baby's Steak and Lemonade" where he can be found working on a day-to-day basis.

Link: Armando Estrada interview with Slam Wrestling.

RELATED STORIES at PWTorch.com:

-- Armando details ECW storylines
-- Armando issues statement on WWE release


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