PWTorch.com - RAW SOCIAL MEDIA: Monday's show surges with Brock & Taker

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RAW SOCIAL MEDIA: Monday's show surges with Brock & Taker

Aug 18, 2015 - 1:17:35 PM

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By James Caldwell, PWTorch assistant editor

WWE Raw Social Media Tracking

-- August 17: There was a big surge in social media activity for Monday's Raw leading into Summerslam.

According to Nielsen's Twitter TV Ratings, Raw drew a unique Twitter audience of 2.514 million, up nearly one million (58 percent) from last week's show. This was the biggest audience since the night after Money in the Bank in June.

Total impressions were 10.995 million, only up 19 percent from last week's audience. Total impressions were actually down from the previous two weeks.

The conclusion is a greater number of people sought out tweets about Raw, but they viewed fewer tweets, with an average of 4.3 tweets per unique person.

-Raw ranked #1 among series & specials for the third consecutive week against summer TV programming. Raw also would have ranked #1 if compared to one-off sports programming, topping the Monday Night Baseball game on ESPN.

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WWE Raw Social Media Scoresheet 2015

- Unique High: 3.563 million (3/30 post-WM31)
- Impressions High: 26.587 million (3/30 post-WM31)
- Uniques Low: 1.234 million (1/5)
- Impressions Low: 7.127 million (6/8)
- Avg. Weekly Uniques: 1.915 million
- Avg. Weekly Impressions: 11.230 million
- Avg. Mon. Rank: #2 among series & specials