WWE News WWE NEWS: Raw TV quarter-hour ratings - details on which segments drew, how NFL Football affected Raw, more
Sep 19, 2013 - 3:31:08 AM
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By James Caldwell, PWTorch assistant editor
For the third consecutive week, the Rhodes Family in conflict with the McMahons drew a solid audience in the individual Raw TV quarter-hour TV ratings. And, Daniel Bryan continues to score well in TV main events.
Dusty Rhodes's confrontation with Stephanie McMahon was the top-rated quarter-hour among males 18-49 until the final segment of the show, which featured Daniel Bryan vs. Roman Reigns and the over-run.
Dusty-Stephanie scored a 2.30 rating in Q5 at the top of the second hour, Bryan vs. Reigns scored a show-high 2.32 rating in Q12, and the five-minute over-run jumped to a 2.65 rating.
Also of note, Raw started right at the overall show average with a 2.00 rating for the immediate Night of Champions fall-out. It was an ordinary quarter-hour rating compared to the past two months.
Raw Quarter-Hour TV Ratings m18-49 demo
All numbers cited below are for the m18-49 demo.
- Overall: 2.00 rating / 1.256 million viewers.
- Q1: Raw opened with a 2.00 rating and averaged 1.261 million viewers for Daniel Bryan's brief celebration, Triple H stripping Bryan of the WWE Title, and set-up for the rest of the show.
- Q2: Raw dropped to a 1.74 rating for two commercials and the first-half of Dean Ambrose vs. Dolph Ziggler. Included was the first hour's peak viewership of 1.480 million viewers at 8:15 p.m. for the end of the Bryan-Hunter segment.
From there, viewers bailed from Raw to other programming, specifically Monday Night Countdown prior to the NFL game on ESPN.
- Q3: Raw increased to a 1.86 rating for the end of Ziggler vs. Ambrose, which built from 1.160 million viewers at 8:30 p.m. to 1.423 million viewers for the finish. There were also one-and-a-half commercials.
- Q4: Raw dropped way off to a show-low 1.60 rating for Fandango vs. R-Truth, plus one-and-a-half commercials.
Raw lost a tremendous number of viewers to Monday Night Football before the top of the hour, specifically 82,000 viewers at 8:53 p.m. when Raw cut to commercial following Fandango-Truth.
- Q5: Raw jumped to a 2.30 rating for an uninterrupted Dusty Rhodes-Stephanie McMahon segment also involving Big Show and The Shield.
The segment built from 1.354 million viewers at 9:00 p.m. to a peak audience of 1.616 million viewers at 9:11 p.m. Raw benefited from 48,000 viewers coming over from football at 9:10 p.m. setting up peak viewership.
- Q6: Raw dropped to a 1.79 rating for a Divas tag match, plus two full commercial breaks. The segment was hurt by one of the biggest audience switches from Raw to NFL during the show.
From 9:11 to 9:15 p.m., Raw lost a total of 215,000 viewers to football leading into Q6.
- Q7: Raw rebounded to a 1.91 rating for Rob Van Dam vs. Damien Sandow, plus one commercial.
- Q8: Raw increased to a 1.94 rating for the Randy Orton vs. The Miz match/ fight/scrap/brawl/attack. Included was one of the most-watched portions of the show from 9:51 to 9:54 p.m.
- Q9: Raw actually declined to a 1.88 rating at the top of the third hour. Included was Paul Heyman and Ryback explaining their new association on-stage, one commercial, and the first-half of a three-team #1 contender tag match.
The first-half of the segment fared okay for Heyman & Ryback, then viewers bailed to football again. During the commercial before the tag match, Raw lost 266,000 viewers to ESPN.
- Q10: Raw increased slightly to a 1.92 rating for the finish of the tag match and two full commercial breaks.
- Q11: Raw increased to a 2.03 rating for a Wyatt Family vignette, backstage segments, one commercial, and the first few minutes of Daniel Bryan vs. Roman Reigns. The segment benefited from viewers not bailing from Raw in droves.
- Q12: Raw jumped to a 2.32 rating for Bryan vs. Reigns and one mid-match commercial.
Raw benefited from 202,000 viewers coming over from the football game between 10:51 and 10:55 p.m. leading to the finish of the match.
- Over-Run: Raw jumped to a 2.65 final rating for the post-match activity involving babyfaces making the save for Daniel Bryan.
At the top of the hour, Raw gained 26,000 viewers from football, as well as viewers from other shows that ended at the top of the hour. Then, as soon as Raw started to wrap up, 135,000 viewers switched back to football.
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