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WWE News: WWE and Ion release "Main Event" TV ratings info - how did the premiere episode fare?

Oct 4, 2012 - 6:10:56 PM
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By James Caldwell, PWTorch assistant editor

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WWE and Ion Television issued a press release Thursday evening announcing they are pleased with the ratings performance for the premiere episode "WWE Main Event" on Wednesday, October 3, which featured WWE champion C.M. Punk vs. World Hvt. champion Sheamus.

The press release did not provide an official TV rating, but noted average male viewership was 876,000 and average female viewership was 518,000. It translates to an average audience of about 1.4 million viewers. Additional information provided:

- Main Event drew the "highest male audience in the last year" on Ion Network in males 18-49 (422,000 viewers on-average) and males 25-54 (444,000 average viewers).

- Main Event ranked #4 during its time period among males 18-34 & males 18-49. The show ranked #5 in males 25-54.

- WWE and Ion claim Main Event topped the MLB regular season finales on ESPN and ESPN2 among key male and adult demos.

- Main Event topped most female cable networks with the average female viewing audience of 518,000.

WWE CEO Vince McMahon commented in the press release: "Our partnership with ION Television is off to a strong start. We expect our fans will make WWE Main Event the number one show on the network as they have done for WWE programs with all of our other TV Partners.”

The press release also slipped in a note about "Main Event" being comparable to the U.S. presidential debate between U.S. president Barack Obama and Mitt Romney, which immediately followed WWE's show. The release headlines: "Obama vs. Romney was not the only match viewers tuned into on Wednesday night."


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