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WWE News: More details on WWE's plans to launch cable TV network

Aug 24, 2009 - 10:20:22 AM
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By James Caldwell, Torch assistant editor

WWE chairman Vince McMahon told the L.A. Times that he wants to launch the WWE TV network on basic cable rather than being a fringe channel offered on second tier packages, such as potential competitors MLB TV, NFL Network, and NBA TV.

McMahon wants WWE TV - or whatever the title will actually be - to be next to the likes of USA Network, basic cable sports and news channels, and variety TV channels. McMahon says they don't plan to compete against USA Network, where Raw airs every Monday night.

"It won't be a threat, it'll be an integration," McMahon said. "It's good for Raw to be on USA."

The L.A. Times article was loose with facts on how much business WWE does with PPV events. The Times said WWE draws "anywhere from 500,000 to 1.4 million buys." That would be more accurately applied to UFC. WWE typically draws 200,000 buys on the low-end and 500,000 buys on the high-end excluding WrestleMania, which hovers around 1.0 million every year.

-- Original Report on WWE's plans to launch cable TV network

Link: L.A. Times report.


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