By James Caldwell, PWTorch.com assistant editor

WWE chairman Vince McMahon says he does not believe the MMA industry, specifically UFC, is currently competition to WWE. He says they may have been competitors at one time, but the two companies are reaching different customers now.

"Most people thought at one point that we would be competitors. But it turns out they are not competition to us at all, or hardly at all," McMahon told The Hollywood Reporter. "They are sport, we are entertainment; it's a huge difference. The revenue they have cut into is that of boxing."

In the interview, McMahon also made bold predictions for the company's Studios division. He says the ultimate plan is to release ten original movies per year.

"We would do two to three theatricals a year. That way you can really key on your projects," McMahon said. "And we would maybe do six to seven direct-to-DVD titles as a max."

Including John Cena's new movie on Friday, WWE has released a total of only five theatrical and DVD movies to-date since launching the division nearly five years ago. WWE will have to increase its efforts in Hollywood to reach their goal.

McMahon says the division has been profitable, mainly due to John Cena's "The Marine" and Kane's "See No Evil."

"We had one film that was not profitable at all: Stone Cold Steve Austin's 'The Condemned.' There are a lot of reasons for it, none of them relating to Steve," McMahon said.

Caldwell's Analysis: WWE has the talent roster to release ten movies per year, but I fear WWE would over-saturate the market and also drive away wrestling fans who can probably only stomach one major hype job for a movie per year. Imagine beat-you-over-the-head "12 Rounds" hype on WWE TV for 52 weeks out of the year. I believe WWE's wrestling fans would eventually be turned away, leaving WWE with the tough task of asking mainstream folks to watch movies featuring wrestling stars in lead movie roles. Perhaps they can achieve that over time, especially if they incorporate WWE stars in scripted TV sitcoms and dramas, but WWE shouldn't be rushing into ten movies per year or else they face the prospect of alienating the core wrestling fan audience.

Link: Vince McMahon interview in THR.

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