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TNA News: Jeff Jarrett addresses TNA re-branding - name of the show or name of the company changing?

May 6, 2011 - 11:01:28 AM
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By James Caldwell, Torch assistant editor

JarrettJeffArt_130GG_2.jpg
TNA wrestler/former executive Jeff Jarrett addressed TNA's re-branding effort on Twitter Friday. Jarrett said the only name change is Impact to Impact Wrestling.

Fan Question: Has TNA been re-named or only Impact?

Jarrett: Impact...it's now Impact Wrestling.

On Wednesday, Hulk Hogan posted a brief note on Twitter: "No TNA. only IMPACT. HH," which created the impression TNA's company name will be changing to Impact Wrestling.

***The Following Contains SPOILER Discussion***

Caldwell's Analysis: At Tuesday's Impact TV taping when the "re-branding" was announced to the audience, the implication was only the name of TNA's show will be changing from Impact to Impact Wrestling. "TNA" will likely be phased out over time, and perhaps TNA will ultimately just be known as "Impact Wrestling," but at the TV taping, the implied change was just the name of the show.

It was so bizarre TNA would announce a re-branding at a TV taping nine days before the episode airs instead of issuing a press release beforehand to clarify what their message is. Instead, TNA is sending mixed signals and creating confusion in the marketplace.


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