Details on WWE Survivor Series breaking records for viewership, live attendance, sponsorship and merchandise revenue, and digital engagement

By Wade Keller, PWTorch editor


SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...

WWE touted via press release that Survivor Series on Nov. 25 set records for the highest viewership, largest gate, and best merchandise sales in the event’s 37-year history. The touted the following specifically:

  • Viewership for Survivor Series was up 44 percent versus the previous record set in 2022.
  • With 17,138 in attendance, the event broke the previous Survivor Series gate record set in Brooklyn in 2021.
  • In partnership with Fanatics, Survivor Series broke the premium live event’s all-time merchandise record. Sponsorship revenue was up 24 percent versus 2022.
  • The surprise return of C.M. Punk after nearly a decade away from WWE further drove massive digital engagement. Punk’s comeback moment had more than 71 million views across all platforms, making it the most social post in company history, as of three days after the event.

RECOMMENDED NEXT: WWE SURVIVOR SERIES RESULTS (11/25): Keller’s report on WarGames matches, Ripley vs. Stark, Gunther vs. Miz, Dragon Lee vs. Escobar

OR CHECK THIS OUT AT PROWRESTLING.NET: WWE Survivor Series WarGames results: Powell’s review of Randy Orton, Seth Rollins, Cody Rhodes, Jey Uso, and Sami Zayn vs. Drew McIntyre and The Judgment Day in a WarGames match, Women’s WarGames match

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