SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...
Last night, NXT drew 693,000 viewers among those watching live or same night on DVR, 10,000 more than AEW’s 683,000 viewers. AEW headlined with a heavily-hyped Jon Moxley vs. Jake Hager match for the AEW World Title along with Lance Archer vs. Colt Cabana in a TNT Tournament match. NXT featured Kyle O’Reilly & Bobby Fish vs. Matt Riddle & a mystery partner, plus advertised a Finn Balor match and a Charlotte appearance.
Last week, NXT outdrew AEW in same viewers by a 695,000 to 694,000 margin, a difference of just 1,000. Once the +3 Day viewership tally came in, AEW had a 30,000 viewer lead, perhaps a result of AEW having a younger audience more likely to use DVR technology.
The Apr. 1 episode lead for AEW began at 95,000 in same-night viewership, then increased to 174,000 after three days, and 206,000 after seven days.
Last night among 18-49 year olds, the target demographic of advertisers, AEW drew a 0.25 rating compared to NXT’s 0.17 rating. Among men 18-49, AEW led 0.35 to 0.22. Among men 18-34, AEW led 0.19 to 0.12.
If you’re going to include viewership after the first night, shouldn’t you also point out each time that much of the following-days viewership of NXT likely takes place on the WWE Network and isn’t accounted for. I know when I can’t catch NXT the night it airs, I usually end up watching it on the Network because I can watch it easily on any device with no commercials.