SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...
Last night’s WWE Raw on USA Network drew a 2.12 rating, down from last week’s 2.23 rating and the lowest rating since Jan. 8 up against football. It’s below the 2018 average and ten-week rolling average of 2.23.
The first hour drew 3.302 million viewers, the second hour 3.267 million viewers, and the third hour 2.729 million viewers. The drop-off from the first hour to the third hour was 573,000, in line with the 523,000 dropoff last week and below the 697,000 dropoff two weeks ago. The average drop-off headed into this week for 2018 was 530,000.
Last year Raw drew a 2.28 this week. Two years ago Raw drew a 2.59 this week.
Nothing will spike that third hour. It’s not the length, it’s the time. People don’t stay up all night.
The Heyman promo was boring but even worse, it was hypocritical. It takes some nards to speak about how the WWE Champion has to defend the title at all costs, tirelessly, as opposed to sitting at home when his client has spent more time off of WWE programming as Champion than on it. Sad