PWTorch.com - WWE NEWS: Why is "The Daily Show" host appearing on Raw?

WWE News
WWE NEWS: Why is "The Daily Show" host appearing on Raw?

Mar 2, 2015 - 1:57:36 PM

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By James Caldwell, PWTorch assistant editor

Comedy Central's departing "Daily Show" host Jon Stewart is appearing on Raw to promote a TV benefit show this Sunday.

According to a WWE press release, Stewart is hosting "Night of Too Many Stars: America Comes Together for Autism Programs" Sunday at 8:00 p.m. EST on Comedy Central.

Instead of making the standard "guest star" appearance on Raw, Stewart and WWE set up an angle to weave Stewart into current TV happenings centered on rising heel Seth Rollins.

The back-and-forth "feud" culminates on Raw with Stewart answering Rollins's challenge to meet him in the ring.

In the press release, WWE promoted Raw as "one of the most socially active shows on cable television and continues to be a 'must-stop' for celebrities to reach WWE’s TV audience and its more than 460 million social media followers."

The Anatomy of a Wrestling Angle Continued

- Step 1: WWE scripted a dig at Jon Stewart within Seth Rollins's promo on the February 16 Raw. Rollins heeled that perhaps he should host "Daily Show" to make it watchable.

- Step 2: Stewart recorded a handheld video firing back at Rollins that included references to current WWE events. "I'm coming for you, Rollins," said Stewart in the video released through TMZ. "You messed with the wrong guy."

- Step 3: Rollins responded on TMZ's Hollywood Sports show with digs at Stewart's manhood and challenged him to a fight.

- Step 4: Rollins appeared on Comedy Central's "The Daily Show" on February 26 to confront Rollins. After back-and-forth barbs, a challenge was laid out for Monday's Raw.

- Step 5: Stewart advertised to appear on the March 2 Raw from the Prudential Center in Newark, N.J. to promote his benefit TV show on Comedy Central on March 8.

[Torch art credit Travis Beaven (c) PWTorch.com]