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WWE NEWS: Raw TV ratings are in - Raw falls to year-low TV rating vs. NBA Playoffs, more details

May 13, 2014 - 6:25:23 PM
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By James Caldwell, PWTorch assistant editor

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WWE Raw on Monday, May 12 scored a 2.88 rating, down five percent from last week's 3.02 rating.

It was the lowest rating of the year and lowest non-holiday rating since Slammys Raw in December.

- Raw barely stayed above four million viewers, averaging 4.003 million over three hours.

Hourly Break Down: 3.801 million first hour viewers, jump to 4.251 million second hour viewers, and seven percent decline to 3.975 million third hour viewers.

- On cable TV Monday night, Raw ranked #2 behind the NBA Playoffs, which continued to deliver big numbers this post-season, in viewers and key male demos.

Despite the overall rating declining, key male demos of m18-49 and m18-34 were even with last week. The decline appears to have come from the extremes - Raw was down two-tenths of a rating among teen males and Raw likely lost older viewers outside of the m18-49 window.

- One year ago this week, Raw hit a similar low-point with a 2.92 rating and similar demographic ratings.

Caldwell's Analysis: The challenge for WWE going forward will be trying to captivate the audience when their current top ratings draw, Daniel Bryan, is on the shelf. Others will have to step up in big ways to try to make up for Bryan's absence.


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