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WWE NEWS: Raw TV ratings are in - how did the show after Extreme Rules fare?

May 6, 2014 - 6:35:04 PM
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By James Caldwell, PWTorch assistant editor

RawScoreboard_Wide_23.png



WWE Raw on Monday, May 5 scored a 3.02 rating the night after Extreme Rules, down seven percent from a 3.25 rating last week leading into the PPV.

Last Four Weeks: 3.26 for Warrior Tribute show, year-low 2.97 rating, 3.25 rating, and this week's 3.02 rating.

- Raw averaged 4.276 million viewers, down seven percent from last week's audience of 4.610 million viewers.

Hourly Break Down: 3.963 million first hour viewers (first time fewer than four million this year), 4.414 million second hour viewers, and an actual increase to 4.451 million third hour viewers.

It was only the second time this year that third hour viewership increased from the second hour, which could be attributed to the timing of Monday's NBA Playoffs games.

The first Playoffs game started an hour before Raw, which could have impacted Raw's first hour viewership, and the game ended during Raw's third hour, which could have led to a chunk of viewers flipping over to Raw after the first game ended and before the second game heated up.

- On cable TV Monday night, Raw ranked #2 in overall viewers and #2 in key adult male demos, trailing the Playoffs. The third hour ranked highest in the key demos.

In the week-to-week comparison, Raw took a big hit in males 18-49 (19 percent decline), males 18-34 (9 percent), and all adults 18-49 (18 percent), likely due to the general audience tuning in last week for Hugh Jackman.

Raw essentially erased last week's audience gains and returned to the year-low performance from two weeks ago.

Caldwell's Analysis: This performance feels like an in-between-PPVs type Raw, not the night after a PPV. And, last week's show was immune to the NBA Playoffs, but this week's show was not. Daniel Bryan and Hugh Jackman were big ratings draws last week, so the absence of Jackman, a so-so Extreme Rules show the night before, nothing advertised for top star John Cena, and Bryan positioned out of his element could have been contributors to the decline this week.


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