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THE SPECIALISTS
COLLECTIBLES COLUMN: In-depth Review of WWE Hall of Famer Lita's Action Figures & Trading Cards

Mar 30, 2014 - 1:18:23 PM
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By Michael Moore, PWTorch Collectibles specialist

In Brief: WWE Hall of Famer Lita has several affordable trading cards and action figures available for collectors.

Several PWTorch Collectibles Columns have offered in-depth looks at the merchandise of Scott Hall, Jake Roberts, and the Ultimate Warrior. All three members of the WWE Hall of Fame Class of 2014 are among the most popular wrestling personalities with collectors, each with action figures dating back to the 1980s and plenty of cards to choose from.

But perhaps just as popular is the only female member of the 2014 class – Amy Dumas, better known to wrestling fans as Lita. Those fans who didn’t live through the Attitude Era might not understand just how big Lita was, especially in 2000. With Steve Austin sidelined with an injury, The Rock and Triple H were the company’s top two stars. But Lita and the Hardy Boyz were immensely popular, especially with younger fans.

Action Figures

Lita made her action figure debut in 2001 in a somewhat unconventional way. In order to get Lita’s first figure, collectors had to purchase other figures and collect “attitude points” and mail away for the figure. Lita was decked out in a red top and pants, with zebra striped platform shoes. The figure was initially very hot but is easy to find today for under $10.

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Jakks made several more Lita figures in the early 2000s, all of which were essentially repaints of this first figure. They all had the same type of top and pants, just with different color schemes. One of the more popular figures at the time was included in a “Team Xtreme” Kmart exclusive box set with Matt and Jeff Hardy. The Lita figure in that set is wearing a white top with a black skull, black pants, and silver and black platform shoes. Today the loose figure sells in the $10-15 range, and a boxed three-pack sells for $35-50.

Jakks revamped its Lita figures when it switched over to its popular Ruthless Aggression line starting in 2003. These figures featured new head and body sculpts and captured Lita as the heel character who was crucial to Edge’s main event heel character. Figures using this design were included in Ruthless Aggression Series 22.5, Treacherous Trios (with Edge and Matt Hardy) and Adrenaline Series 9.

One of the most detailed Lita toys was included in the 2002 Fatal 4-Way line, which consisted of immobile statuette type figures. Each figure in the set came with a piece of a ring, and the four figures connected to complete the ring. Lita is shown in a “girls rule” middrift, baggy black low-rise pants, and a pink thong sticking out above her waistline. Packaged figures can usually be found for $10-12.

Mattel has not yet produced a Lita figure, but collectors are clamoring for a new toy. With the recent release of Attitude Era figures like Road Dogg, Trish Stratus, Billy Gunn, and Rikishi, there’s a good chance Mattel will offer fans an Elite Flashback figure of Lita.

Trading Cards

Lita has been appearing on trading cards since 2001. Her first cards were produced by Fleer, and she appeared in sets such as 2001 WWF Ultimate Divas and 2003 Divine Divas. Her first certified autograph was included in the 2001 Ultimate Diva Championship Clash set, but there are questions about the authenticity of autographs that show up on the secondary market.

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After Fleer went out of business in 2005, thousands of questionable cards from all of the major sports began popping up on eBay. Many unsigned cards that contained a certificate of authenticity on the back found their way onto the secondary market, meaning unscrupulous types could forge a signature on an unsigned card that had Fleer’s COA.

If you’re looking for a certified Lita autograph, your best bet is her 2006 Topps WWE Heritage Chrome Autograph. The card features Lita’s signature on a Topps sticker affixed to a Chrome card. These cards can usually be found for $30 or less.

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If you want a cheaper and more visually appealing card of Lita, fewer cards are better looking than her 2006 Topps WWE Heritage Divas insert. The card was made when Lita was the sexually charged girlfriend of Edge, and may hold the record for the most cleavage ever shown on a wrestling trading card. You can find one of these cards for $1-2.

Trish Stratus and Bruno Sammartino, among others, had new figures and cards made after their induction into the WWE Hall of Fame in 2013. If recent history is any indication, more trading cards and action figures of Lita are probably on the way.

PWTorch Collectibles Specialist Michael Moore can be reached at MichaelMooreWriter@gmail.com. Follow him on Twitter @MmooreWriter .


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