TNA News TNA News: Impact quarter-hour TV ratings - first hour continues to drag down Impact, KOs draw top rating
Sep 14, 2012 - 5:02:39 PM
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By James Caldwell, PWTorch assistant editor
TNA Impact on Thursday, September 13 scored a 0.97 rating off a first hour 0.86 rating and second hour 1.07 rating.
The first hour rating slipped from last week's 0.89 rating as Impact continues to struggle in the earlier timeslot. The second hour timeslot improved from a 1.00 second hour rating last week and was even with Impact two weeks ago.
The first hour quarter-hour range was 0.84 to 0.89. Impact increased two stairsteps to a 1.07 rating in Q5 to start the second hour, then peaked with a 1.14 rating in Q7 for Tara turning on Knockouts champion Miss Tessmacher. Up against the very end of the first-half of the Packers vs. Bears NFL game, Q8 dipped sharply to a 1.00 rating to close the show.
First Hour Break Down
Q1: Impact got off to a slow start with a show-low 0.84 rating for the immediate No Surrender fall-out with Austin Aries, Jeff Hardy, and Bully Ray, plus one commercial.
Q2: Impact was essentially flat with a 0.86 rating for a thrown-out-there X Division Title match, one commercial, and a handful of backstage segments.
Q3: The first hour highpoint was a 0.89 rating for a Bobby Roode promo interrupted by James Storm, leading to a fight. This was followed by the first-half of A.J. Styles vs. Kazarian. There were also one-and-a-half commercials.
Q4: Impact returned to a 0.86 rating for the second-half of Styles vs. Kaz, the Hogans backstage, Bully Ray and Hardy backstage, and one-and-a-half commercials.
Second Hour Break Down
Q5: Impact opened the old first hour/new second hour with a 1.07 rating for Hollywood Hogan addressing the Aces & Eights, one commercial, and ring intros for Daniels vs. Chavo Guerrero. This was essentially even with a 1.06 rating in Q5 last week.
Q6: Impact was essentially even at a 1.06 rating for Daniels vs. Chavo, one commercial, and backstage segments/video packages.
Q7: Impact reached a show-high 1.14 rating for Tara celebrating Miss Tessmacher before turning heel on her. This was followed by more videos, one commercial, and Dixie Carter holding court in a backstage office meeting.
Q8: Impact declined to a second-hour-low 1.00 rating for the Jeff Hardy vs. Bully Ray main event with a TNA World Title shot on the line and one commercial.
Caldwell's Analysis: Not a good conclusion after consecutive weeks of finishing strong, but the main event was in a tough spot going head-to-head with the very end of the first-half of the NFL game.
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