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TNA News: Impact quarter-hour TV ratings - inside the numbers on what dragged down Thursday's PPV lead-in show

Sep 10, 2012 - 2:50:51 PM
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By James Caldwell, PWTorch assistant editor

ImpactWrestling_140_130.jpg
TNA Impact on Thursday, September 6 officially scored a 0.94 rating, which was down 14 percent compared to the previous week. Thursday's PPV lead-in episode scored a 0.89 first hour rating and 1.00 second hour rating.

Impact was hurt by a slow start in the new first hour. The show opened with a 0.79 rating in the first quarter-hour, which was the lowest since the first week in the new timeslot on May 31.

Also, the 0.79 rating in Q1 was down nearly three-tenths of a rating (25 percent) compared to a 1.05 rating in Q1 the previous week, likely due to TV competition.

The first hour slowly built to a 1.06 rating at the top of the second hour. Impact then dipped below a 1.00 in Q6 and Q7 before finishing with a 1.04 rating in Q8 for the main event Tag Title match and five minutes of Austin Aries confronting Aces & Eights.

First Hour Break Down

Q1: Impact opened with a 0.79 rating for show introductions and the first-half of Jeff Hardy vs. Samoa Joe in a BFG Series match without (a) building anticipation for the match occurring or (b) announcing in advance that the match would open the show. (Q1 Last Four Weeks - 0.93, 1.00, 1.05, 0.79)

Q2: Impact increased to a 0.89 rating for the second-half of Joe-Hardy and various Hulk Hogan segments. (Q2 Last Four Weeks - 0.90, 1.06, 1.05, 0.89)

Q3: Impact increased slightly to a 0.92 rating for Tara vs. Gail Kim, a Joey Ryan Gut Check video, and one-and-a-half commercials. (Q3 Last Four Weeks - 0.98, 1.04, 1.13, 0.92)

Q4: Impact increased slightly to a 0.94 rating for Joey Ryan and Al Snow's in-ring confrontation, Hulk Hogan backstage, and one-and-a-half commercials. (Q4 Last Four Weeks - 0.96, 1.08, 1.06, 0.94)

Second Hour Break Down

Q5: Impact increased to a 1.06 rating for the Bully Ray vs. Rob Van Dam final BFG Series "regular season" match. This was followed by Austin Aries backstage with "Mike from New York" from Aces & Eights. There was no commercial during this segment. (Q5 Last Four Weeks - 1.16, 1.32, 1.11, 1.06)

Q6: Impact declined sharply to a 0.92 rating for a segment with two full commercial breaks. Also included was James Storm selecting his BFG Series opponent, more of the Aces & Eights business, and Magnus attacking RVD backstage. (Q6 Last Four Weeks - 1.13, 1.18, 1.01, 0.92)

Q7: Impact increased to a 0.98 rating for the first-half of the Tag Title match and one commercial. (Q7 Last Four Weeks - 1.17, 1.18, 1.01, 0.98)

Q8: Impact rebounded slightly to a 1.04 rating for the second-half of Daniels & Kaz vs. Chavo & Hernandez, one commercial, and the final five minutes of the show for Aries calling out Aces & Eights. (Q8 Last Four Weeks - 1.23, 1.40, 1.14, 1.04)


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