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LUCHA NEWS: Third episode of "Lucha Underground" drops; biggest audience is Spanish language re-airings

Nov 14, 2014 - 1:40:28 PM
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By James Caldwell, PWTorch assistant editor

LuchaStriker_7.jpg



The third episode of "Lucha Underground" fell 42 percent on El Rey Network.

The episode on Wednesday, November 12 drew 17,000 viewers, down from 29,000 viewers last week.

The issue remains that Lucha is struggling to draw a younger audience. The median age jumped to 55.4 years-old, up from 49.3 last week.

Also, the male/female split widened to 68 percent male and 32 percent female, changing from a 62/38 split last week.

- Lucha's biggest audience is on Spanish-language channel UniMas. The show re-airs on Saturday afternoons at 4:00 p.m. on the Univision off-shoot channel.

The first episode, which aired November 1, drew 186,000 viewers with a median age of 37.8 years-old.

The second episode on Nov. 8 drew 170,000 viewers with a median age of 38.1 years-old.

In addition to drawing a younger audience, one of the keys to the Spanish-language airing is attracting more female viewers.

The first episode split 40 percent male/60 percent female. The second episode centered at 52 percent male/48 percent female.


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